Posted by Marcus Ashby on February 26, 2011
The earthquake that struck New Zealand’s South Island this week could bring insurance costs upwards of $8 billion USD, according to Air Worldwide. The 6.3 magnitude earthquake, which struck near Christchurch, offers a start reminder of U.S. vulnerability to such disasters, says the Insurance Information Institute (I.I.I.). In the U.S., increasing urban development in seismically [...]
Posted by admin on February 23, 2011
For success in insurance marketing, be sure to make your customer feel appreciated. Here are seven tips to building productive relationships: Be honest. Sounds simple, right? But that doesn’t just mean you shouldn’t tell outright lies. Though, of course, you shouldn’t. You should avoid half-truths and embellishments, too. Overpromising your insurance agency’s capabilities will always [...]
Posted by Marcus Ashby on February 21, 2011
Drivers of older vehicles may want to compare the benefits of carrying extended auto insurance, such as comprehensive or collision protection, to less expansive policies, due to the increased cost associated with this coverage. Joel Ohman, a certified financial planner, told financial news provider WalletPop that these protections may not be worth the cost, especially [...]
Posted by admin on February 19, 2011
In insurance marketing, it is not unusual for your customer to be contacted by several insurance agents. He or she may be uncomfortable, overwhelmed or being pulled in too many directions by agents who are trying to sell him or her a policy. The customer’s not sure whom to trust. You can probably relate to [...]
Posted by Marcus Ashby on February 18, 2011
At the start of the new year Americans often look to the future. They spend time thinking about their yearly finances, their income and how they can invest and grow their assets over the next 12 months. As a result, many consumers will want to compare life insurance quotes and review policies to help protect [...]
Posted by admin on February 15, 2011
Leads have been a part of insurance sales for decades now, but there are still a lot of misconceptions about what exactly they are. People tend to think of insurance leads as a card or an email with contact information. An email address to send a form letter to, or a phone number to call [...]
Posted by Marcus Ashby on February 13, 2011
Taking the time out of a busy schedule to compare life insurance quotes can be time intensive; however, this is likely to involve less work than locating the lost policy information of a loved one. As many as 25 percent of life insurance policies go unclaimed annually for various reasons, the most common being misplaced [...]